So, Readers –
As always, we’ve got some news about the future. Except this time, it’s about us.
We’re about to enter the next chapter of Futurism, one that will usher in a new era for this site. It’ll come with new ways we’ll be able to deliver on everything you’ve grown to read, watch, subscribe to, and love about what we do here. And also, more in volume of what we do, with larger ambitions, and ultimately, a higher level of quality with which we’re able to bring those ambitions to fruition.
As of today, Futurism Media is proud to announce that we’re joining operations with Singularity University. In other words: They bought us, they own us, and quite frankly, we’re excited about the deal.
It’s an excitement and an occasion we share in with you, our community of readers — aspiring and working technologists, scientists, engineers, academics, and fans, who carried us to where we are, who helped make this independent media company what it is today. We’ve always been humbled by your support, and we’ve worked to reciprocate it by publishing one of the most crucial independent technology and science digital digests, every day, full stop.
What this changes for you? Nothing. Really. Except: More of what you’ve come to count on Futurism.com to deliver every time you’ve read our stories, opened our emails, swiped up on our ‘Gram, watched our videos, dropped in on our events, clicked through a Byte, and so on. This partnership represents the sum total of the work you’ve engaged with, and the start of a new chapter in which we’ll be able to deliver on more of the above.
That means increased coverage of the emergent, cutting-edge innovation and scientific developments changing the world, and the key characters and narratives shaping them (or being shaped by them). It means an expanded, in-depth feature publishing program, arriving this Spring (it’s rad, and it’s gonna blow your socks off). It means more breaking news reporting and analysis. It means original media products you haven’t seen from us before — new verticals, microsites, other ways for you to get in the mix with our coverage. And yes, by working in concert with Singularity University, we’re going to have a pretty decent competitive advantage: Direct access to the characters and personas shaping our future, the people, ideas, and innovations right at the frontier of exponential growth technologies. Our branded content team, Futurism Creative, will also continue to produce guideline-abiding, cutting-edge, thoughtful and engaging content for our partners, and for the partners of SU, too. And finally, our Futurism Studios division will continue to push the envelope of feature-length narrative storytelling of the science fiction (and science fact) stories of that future.
Will this change our journalism? Not in the slightest. We’ll still be operating as an independent, objective news outlet, without interference from our partners, who will continue to hold us to the same ethics and accountability standards we’ve held ourselves to these last few years. There might be more appearances from the folks at SU in our work (not that SU’s proliferate network of notable alumni or board members haven’t previously made appearances around these parts prior to this), but by no means will SU be shoehorning themselves into what we do here.
Yet: Where the opportunity exists, we’ll absolutely seize on the chance to co-create and catalyze action together to shape the technology and science stories on the horizon, to say nothing of that future itself. We’ll continue to make quality the primary concern — and they’re here to support that mandate, and augment this team with additional resources to accomplish it. If even the appearance of a conflict presents itself, as always, we’ll default to disclosure. But it’d be absurd of us not to take advantage of the immense base of knowledge our new partners in Mountain View have on offer (an apt comparison here would be, say, Harvard Business Review to H.B.S. or M.I.T. and our contemporaries at the MIT Technology Review).
We’ve been circling this partnership for a while; they, fans of ours, and us, fans of theirs. The original mandate of Futurism as written by our C.E.O. Alex Klokus was to increase the rate of human adaptability towards the future through delivering on the news of where that future is headed. Singularity University concerns itself with educating the world on the exponential growth technologies changing our lives. It’s a perfect merging of interests. Where exponential growth technologies are concerned: One only need look as far as the way online advertising and social platforms changed the economics of media to see this. To find a home with a growing institution that will prove increasingly vital to the growing global community they’ve already established in spades is the best possible outcome. And no, we didn’t get crazy-rich or anything. But we did galvanize the future (and all its possibilities) for everyone at this company, and our ability to keep serving you, our readers.
We’re immensely proud of the scrappy, tight team here; and especially you, our community of readers and partners we’ve grown with these last few years. We’re proud of the product we’ve created, especially last year, when we steered away from reliance on social media platforms for an audience, and reconfigured an editorial strategy around the priority of driving you directly to Futurism.com daily, by prioritizing quality, topicality, reliability, and on-site presentation (shocker: it worked). Now, we proud to be able to do more, better, of what we’ve always done here:
Tell the stories of tomorrow, today. On behalf of the entire Brooklyn-based Futurism team, thanks for being along for the ride so far, and on behalf of the new Futurism x Singularity University family, here’s to more of where that came from.
The future, as ever, is looking bright. We can’t wait to tell you about it.
– Foster Kamer
Director of Content
Director of Strategic Operations
President of Futurism Studios